Instant access to incentive programs

Transform the buying experience with our comprehensive incentives product offerings where you will find consistently accurate information for powering your software solutions. Chrome Incentives Service gives you instant access to available U.S. and Canadian incentives for cars and light trucks of all makes and models. Lender Desk provides incentives on new and certified pre-owned U.S. vehicles from captive manufacturers and select non-captive finance companies based on varying credit tiers. These vast resources of data include, but are not limited to: customer cash, finance rates, percentage-off MSRP rebates, lease rates, residuals and special programs, as well as stackability and equipment-specific rules. Our solutions allow you to provide buyers with the best possible payment options – even for customers with lower credit scores.

Increase engagement and generate more leads

Whether you’re part of a dealer group, portal or services provider or you demand data for a robust desking or finance platform, our up-to-date incentive product offerings will allow for a deal-centric process and a flexible, customer-friendly purchase experience. To ensure accuracy and eligibility, all offers are regionally precise based on a customer’s zip or postal code and are mapped to a vehicle identifier, such as a VIN, Chrome Style ID and/or Autodata Acodes.

Seamless integration

Powering all of your advertising, marketing and software channels as well as your desking and finance platform data needs, our API gives consumers, dealers and OEMs the confidence to make informed pricing and payment decisions, enabling loans to be closed faster than ever. Our solution is easily integrated into your existing databases, pages, applications and campaigns to generate more engagement and increase conversion rates. All of this data is easily accessible via an API and for certain solutions, an extract.

Have a question?


The ChromeData account team is made up of the industry’s finest – people who share a passion for the automotive industry and a desire to find the perfect solution to meet the individual needs of your business and end-customer. Each member of our team has extensive automotive experience, which empowers him/her to assess and determine the products and solutions right for you.  Think of ChromeData as your business partner, ready to help you reach and exceed your goals.

To learn more about our products and to speak one on one with a member of our diverse and knowledgeable team, contact us at 800.936.8906 Option 2 or complete this form and we can follow up with you at your convenience.

Sending error. Please contact the site administrator.
Thank you for your inquiry. A member of our Account Team will be in touch with you soon.