It’s time to move beyond the chaotic dealer website experience

Step right up! Do you recall the last time you walked down a carnival midway? You just wanted…

The self-driving car may be the future, but semi-autonomous is good for now

The buzz of the automotive industry has consistently been the autonomous vehicle. While it is exciting to think…

Lender Desk is a powerful web service that provides zip code level rebate and incentive offers, including targeted programs and stackability rules, directly from captive manufacturers and select noncaptive lenders, all based on varying credit tiers and geography.

ChromeData Launches Robust Incentives Data Application to Accommodate All Auto Buyers

PORTLAND, OR (Oct. 30, 2019) – ChromeData, the industry-leading provider of vehicle data, today announced the launch of…

A woman sits in the driver seat of her new car holding the keys out of the window and happy with her purchase

5 reasons automotive brands should embrace reviews on their websites

People throughout time have relied on word-of-mouth recommendations to help make their purchase decisions. One thing has changed,…

New auto safety features pose data problems for insurance carriers

As automakers continue to roll out new technology designed to avoid crashes, auto insurance carriers say they are…

GM Autobook Pro gets an upgrade

ChromeData is pleased to announce recent enhancements to our product GM Autobook Pro. With its easy-to-use interface, Autobook…

Man Watching Video On Cellphone

It’s time to embrace online video as a core strategy

After spending the last several years working with numerous automotive brands as a certified digital advertiser provider, I…

Drive engagement with your virtual showroom

It’s almost redundant to point out that modern car buying has changed. Everyone knows that today’s consumers do…

Who can benefit from incentive services?

Incentives are a powerful selling tool that can help consumers narrow in on a vehicle and move inventory…

Our 2019 automotive industry conference schedule

If you will be attending any of these automotive industry conferences, we want to meet with you! Please…

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